Research Publications in Faculty of Commerce

S.No. Title of paper Name of the author/s Name of journal Year of publication
Regional Differentials in Multidimensional Poverty in Nepal: Rethinking Dimensions and Method of Computation Goli, S., N K Maurya, Moradhvaj,  Prem Bhandari Sage Open, 9(1), pp 1-18 2019
Students Preferences for Lectures Personalities R K Maheshwari International Journal of Research in Economocs&Social Sciences (IJRESS) 2019
Factors Affecting Acedemic Performance of KendriyaVidyalayas (Central Government ):Evidence fron India R K Maheshwari International Journal of Management ,IT &Engineering 2019
Productivity differentials in registered Manufacturing sector of Uttar Pradesh: A disaggregative analysis   Rachna Mujoo Journal of Economic Policy and Research, 12(2)& 13(1), 2-27 2018
An Empirical Study of Innovations in Indian Retail banking Industry(A Case Study of ICICI Bank in Lucknow District, India) Saksham Kumar Shrivastava, Dr. Bhuvana Venkatraman, Prof. Bimal Jaiswal International Journal of Research in Commerce, IT and Management, 8(12), pp 1-6 2018
An Empirical study of E Banking Service Quality & its Effects on Customer Satisfaction in India Leena S Shimpi, Deepak Verma, Bimal Jaiswal
 
International Journal of Research in Management, Economics and Commerce (IJRMEC), 8(2), pp 92-98 2018
A Comparative Study on Standalone and Amalgamated Regional Rural Banks using CAMELS Approach Anoop Kumar Singh, Ravi Agarwal International Journal of Research in Humanities, Arts &Literature, 5(5), pp 61-72 2018
Study of Drivers of Employee Engagement Among White- Collar Employee in India(Uttar Pradesh &Uttarakhand) Bimal Jaiswal Kaav International Journal Of Economics, Commerce & Business Management, 1, pp 150-157 2018
Indian Power Sector Scenario-An Overview Prof. R K Maheshwari ADVALOREM 2018
Performance of Innovative Products of Indian banking Industry: An Analytical Study  Prof. Bimal Jaiswal International Journal of Research in Engineering, IT and Social Sciences 2018
Comparison of the importance of Employee Welfare Benefit Across Different Groups in Public Sector Banks in India Dr. Esha Virangna Lal, Prof. R K Maheshwari International Journal of Management Studies, 4(1), pp 56-65 2017
A camel model analysis of select public sector banks in India Prof. Madhurima, Ravi Agarwal EPRA International Journal of Economic and Business Review, 5(4), pp 153-162 2017
Role of Infrastructure in Economic   Harshit Kumar Srivastava, Prof. Rachna Mujoo EPRA International Journal of Economics and Business Review , 5(11), pp 93-99 2017
A study of Relationship Between Social Networking and family Relationships in India Bimal Jaiswal International Journal in research and Social Sciences 2017
An Empirical Analysis on Youth Perception Toward Mobiles Phones of China Brand Bimal Jaiswal Research Dimension 2017
An Empirical Analysis On Irregularities In Payment Of Wages In Manufacturing Industry In India With Reference To Contract Workers  Bimal Jaiswal Pezzottaite Journals         International Journal Of Entrepreneurship And Business Environment Perspectives 2017
Performance Appraisal of ICICI Prudential Life Insurance Company Ltd. Using the CARAMEL Anoop Kumar Singh INDIAN JOURNAL OF COMMERCE 2017
Economic Implications of Urbanisation on Urban Poverty in India   Anoop Kumar Singh International Journal of Research in Economics and Social Sciences 2017
An Empirical Study on Emerging Trend of Complementary Education  Bhuvanavenkatraman, Francis Albert D,  Bimal Jaiswal Zenith International Journal of Multidisciplinary Research, 6(12), pp 76-92 2016
Role of Visual  Merchandising in an Emerging Market Economy Dr. Anoop Kumar Singh, Sunita Sharma International Journal of Pure and Applied Management Sciences, 1(2), pp 51-56 2016
Taxably Capacity, Tax Efforts and Structural Break: Do the child-states follow their respective parents? Maurya, N K, Sapana Singh and ShagunKhare South Asian Journal of Macroeconomics and Public Finance, 5(2) pp 186–219 2016
Debt Sustainability of a Sub-national Government: A Case Study of Uttar Pradesh in India Maurya, N.K. Journal of Economic Policy and Research 2016
KshetriyaGrameenBanko Ki SthapanaKeUddheshyaTathaVyavasayikGatividhiyan R K Maheshwari The International Journal Of Social Science & Linguistics 2016
Empirically Authenticating the Work Life Balance of Women Entrepreneurs  Madhurima International Journal of Commerce & Management   2016
A Critical Analysis of Asset Quality of Public Sector Banks in India  Bimal Jaiswal Pezzottaite Journals         International Journal Of Entrepreneurship And Business Environment Perspectives 2016
Study of Implication of Basel III accord: Key Issues & Challenges Ahead Author  Bimal Jaiswal Research Revolution:  International Journal of Social Science & Management 2016
RojgarSanvradhikiSamasyakeSandarbh me Gandhi Ji keAarthikVicharonkiPrasangikta Anoop Kumar Singh Scholarly Research Journal for Interdisciplinary Studies 2016
Need of Capacity-increase of Regional Rural Banks(RRBs) for progress of Micro Finance Karuna ShankerKanaujiya JanjatiyaShodha 2016
Assessment of Customer’s Satisfaction in HDFC (An Empirical Study In Lucknow City,  Anoop Kumar Singh, Rupesh Kumar Gupta Scholarly Research Journal for Interdisciplinary Studies, 3(19) pp 360-369 2015
Green Marketing: Need of The Hour For Sustainable Development,  Anoop Kumar Singh, Shreyanshu Singh International Journal of Social Relevance & Concern (IJSRC), 3(6), pp 27-32 2015
Human Development in Uttar Pradesh: A District Level Analysis Maurya, N.K., Singh, S. and Khare, S  Social Science Spectrum, 1(4), pp 262-278 2015
Financial Performance of State Public Sector Enterprises in Uttar Pradesh Maurya, N.K., Singh, A. and Singh, S. Journal of Institute of Public Enterprise, 38(3&4), pp 84-103 2015
Continuing Caste Inequalities in Uttar Pradesh Srinivas, G., Maurya, N.K. and Sharma, M.K. International Journal of Sociology and Social Policy, 35 (3/4), pp 252-272 2015
Cottage Industries in India- Problems & Prospects R K Maheshwari International Journal Of Commerce & Management 2015
An Analysis of Expenditure on Employee and Profit per Employee of Banks in India: A Contradiction of Common Motivation Theories R K Maheshwari International Journal Of Commerce & Management 2015
ENTREPRENEURIAL CHALLENGES FOR YOUNG WOMEN IN RURAL INDIA Madhurima International Journal of Research in Management & Social Science, 2015
Determinants of International capital movements in Emerging Asian Economics Rachna Mujoo Indian Journal of Economics 2015
unhiq= dkueksladYi] lcdklkFklcdkfodkl Virendra Kumar Goswami lqeaxeyeizFkk 2015
Work Life Stability of Women Employability in Textile Industry Anoop Kumar Singh Commerce Today 2015
A review of Employability Skills required in MNCs w.s.r. to Proctor & Gamble,  Anoop Kumar Singh ShodhPrakalp 2015
An Analytical Study Of Production & Export of Mango in India , Anoop Kumar Singh Printing Area 2015
A Critical Analysis of Present Education System in India and Its Impact on Economic Development,  Anoop Kumar Singh International Journal of Social Relevance & Concern (IJSRC) 2015
Recent Trends in Production & Export of Floriculture,  Anoop Kumar Singh Vidyavarta 2015
A Theoretical Model of Inter organizational Relationship in Marketing Channel: A Behavioural Perspective Sushil Chaurasia, R K Maheshwari GNA Journal of Management & Technology, 8(2),  2014
S.No. Title of paper Name of the author/s Name of journal Year of publication
Advertising, Selling and Promotion: Indian Text and Cases Ritu Narang Book published by Pearson 2020
Online Consumption of Video Streaming Portals by Indian Youth Ritu Narang, Sonal Tiwari Youth Voice Journal  2019
An Empirical Analysis of Role of Corporate social Responsibility On the Performance of Indian Banking Industries (A Case Study of Axis Bank) Richa Banerjee, ShrinjikaRastogi International Journal of Social Relevance & Concern, 7 (1), pp 30-36 2019
Effect of consumer self-confidence and previous experience on information source preference Utkarsh, Pallavi Agarwal, Sanjay Medhavi International Journal of Indian Culture and Business Management, 18(2), pp 137-151 2019
Examination of sustainability reporting practices in Indian banking sector Kishore Kumar, Dr. Ajai Prakash Asian Journal of Sustainability and Social Responsibility, 4(2), pp 1-16 2019
A Study of Factors Affecting Consumer Behaviour towards Electronic Durable Goods Kumar, R., Kaushal, S.K. Indian Journal of Marketing, 49(7),  2019
Cognitive Dissonance: Factors affecting Higher Education Institutions, Gautam, A.,  Kaushal, S.K. Research Review International Journal of Multidisciplinary, 4(3), pp 762-767 2019
A Shift towards Organic Products in view of Sustainable Consumption Ritu Narang Research Chronicler: International Multidisciplinary Research Journal 2019
A Shift towards Organic Products in view of Sustainable Consumption Sharma Radhika and Narang, Ritu Research Chronicler 2019
Review of Biases in Individual Investment Decsion Making Afreen Fatima and Jitendra Kumar Sharma Research Review International Journal of Multidisciplinary 2019
Board Composition and Firm Performance: Indian Evidence J. K. Sharma and Ankita International Journal of Research and Analytical Reviews (IJRAR) 2019
Cognitive Dissonance in Online Taxi Service A. Gautam, S.K. Kaushal Journal of Multidisciplinary Research Transactions 2019
Ease of Doing Business in BRICS nations: A trend Analysis A. Kohli, R. Singh SAARANSH, RKG Journal of Management, 10(1), pp 10-19 2018
Developing a framework for assessing sustainable banking performance of the Indian banking sector Kishore Kumar, Ajai Prakash Social responsibility Journal, 15 (5), pp 689-709 2018
Affiliate Marketing: Experiences of Different Companies Ritu Narang, Prashant Trivedi Book-Driving Traffic and Customer Activity Through Affiliate Marketing, IGI Global, pp 11-32 2018
Non-Performing Assets: A Comparative Study of the Indian Commercial Banks Richa Banerjee, Deepak Verma,  Bimal Jaiswal International Journal of Social Relevance & Concern, 6(2), pp 5-21 2018
Leveraging Business Intelligence for Organizational Performance the Emerging Economy Context Ankit Srivastava, Prof. Ajai Prakash International Journal of Management Studies, 5(2), pp 29-37 2018
Consolidation in the Indian banking sector: evaluation of sustainable development readiness of the public sector banks in India Ajai Prakash, Kishore Kumar, Ankit Srivastava Int. J. Sustainable Strategic Management, 6(1), pp 3-16 2018
The Critical Dimensions of Job Satisfaction of Academicians: An Empirical Analysis A. Kohli;  A. Sharma The IUP Journal of Organizational Behaviour, 17(4), 21-35 2018
Role ambiguity, job interdependence, trust and horizontal-flexible design affecting job satisfaction  Sangeeta Sahu, Avinash D. Pathardikar International Journal of Human Resources Development and Management, 18(3/4), pp 282-296 2018
Do empowerment, job interdependence and organization support drive work outcome in the Indian Insurance Sector Sangeeta Sahu International Journal of Productivity and Performance Management , 67, pp 943-966 2018
Transformational leadership and turnover: Mediating effects of employee engagement, employer branding, and psychological attachment Sangeeta Sahu, Avinash Pathardikar, Anupam Kumar Leadership and Organization Development Journal, 39 pp 82-99 2018
Emperical  Analysis of VCPE Exits: Evidence from Indian Infrastructure Sector SmitaTripathi and Jitendra Kumar  Sharma The Journal of Structured Finance Summer, 24(2), pp 45-54 2018
An Evaluative Study of NBFC-MFIs in India Aisha Badruddin, Dr. Mohammad Anees International Journal of Engineering Technology Science and Research, 5(3), pp 941-947 2018
Sustainable Producing Education in Modern Era Gupta, S., Kaushal, S.K. Journal of Supply Chain Management System, 7(3), pp 34-44 2018
Role of Technology in Creating Value in Higher Education” Ritu Narang Edited Book Vision 2022: A New India 2018
Amazon.com adapts its Retail Business in India Ritu Narang Book-Marketing Management: India Cases, Pearson IESPL 2018
Shareholding Pattern and Its Implications for Firm Performance Nishant Kumar and RanjitaKumari Remarking An Analisatioin 2018
A Comparative Analysis of Securitisation in South East Asia Nishant Kumar and Geeta Singh ShrinkhalaEkShodhparakVaicharikPatrika 2018
An Event Study Analysis Of the Merger of SEBI and Forward Market Commission Nishant Kumar and Gyanesh Jain Praman Research Journal  2018
Impact of Spirituality on Motivation, Commitment and Employee Performance Narang, Ritu and Bharti Shashi  Commerce and Business Studies  2018
A study of sustaianbility initaitives in premiurindian management education Ajai Prakash Review of research  2018
A Study of Critical Success Factors of Quality Management Practices Across Continents A. Kohli, R. Singh Review of Research Journal, 8(2), pp 53-68 2018
Human Capital: is the Balance Sheet Missing Long Term Asset Sanjay Medhavi Indian Accounting Review 2018
Employer Branding - Building a Value Proposition for Talent Acquisition  Himanshu Mohan and Ankita Jaiswal International Journal of Business Quantitative Economics and Applied Management Research, 5(5) 2018
Determinants of Firm Value: A Conceptual Analysis Ranjita Kumari and Nishant Kumar Pacific Business Review International 2018
Relationship between spirituality and ethical buying tendency- a study done specifically in the context of the national capital region. Ved Srivastava Pinnacle Des Academia 2018
Cognitive Dissonance in Telecom Secto Gautam, A., & Kaushal, S.K. Journal of Asian Business Management 2018
Green Supply Chain Management-Barriers & Drivers Gupta, S., Kaushal, S.K., & Gangele, A. H.R. Journal of Management 2018
Impact of Education and Communication on Green Purchase Ritu Narang, Prashant Trivedi International Journal of Management Studies,  4(2), pp 41-48 2017
Relationship between commitment, motivation and employee performance in Indian banks Ritu Narang, Shashi Bharti Inspira- Journal of Modern Management & Entrepreneurship (JMME), 7(4), pp 153-159 2017
A Study of Relationship Between Social Networking and Family Relationships in India (Lucknow District) Richa Banerjee, Deepak Verma, Prof. (Dr.) Bimal Jaiswal International Journal of Research in Economics & Social Sciences, 7(12), pp 275-286 2017
Drivers of Value Creation in Banking Sector in India J.K. Sharma,  Naqui Doa International Journal of Management Studies, 4(3), pp 40-48 2017
Perception of Tax Payers' towards E-file Adoption Dr. Mohammad Anees,  Mukesh Kumar International Journal of Research-Granthaalyah, 5(11), pp 325-332 2017
A New Model for Indian banking Industry towards environmentllysustaianbledebvelopmnt practices K. Vinod Kumar, Dr. Ajai Prakash Al-Barkat Journal of Finance and Management, 9(2), pp 146-160 2017
Examining Factors Affecting Consumers ‘Attitude and Purchase Intention with special reference to Electronic Durable Goods Kumar, R.,  Kaushal, S.K. NMIMS Management Review, 35(3), pp 25-45 2017
An Analysis of Employee Empowerment and Job Satisfaction: A Review  A. Kohli,  A. Sharma Management Dynamics JaipuriaInstitue of management, 17(1), pp 13-23 2017
An Empirical Analysis of Entrepreneurial Intention Amongst Students in Uttar Pradesh  A. Kohli,  N. Tiwari Adhyayan- A journal of management sciences, 7(2), pp 30-39 2017
Consumer Purchase Decision Making Styles: A Conceptual Framework Ambrish Singh, Sanjay Medhavi Commerce Today, 12(1), pp 45-54 2017
Prioritizing Consumer Worries while Online Shopping of Consumer Durables Sandeep, Sanjay Medhavi Galaxy International Interdisciplinary Research Journal, 5(2),  pp 16-25  2017
A Study on Antecedents leading to impulse buying in an evolving cashless society Narang, R., Sharma, R., Tiwari, S. Trans Asian Journal of Marketing and Management Research, 6(12), pp 5-21. 2017
Integration of the concept of SD in management education: A review of existing practices in IIM, IIT and NIT's in India pp. 93-99 Ajai Prakash Indian Journal of Commerce and Trade 2017
Importance of Corporate Social Responsibility & Tax Transparency in Indian MNCs MohmmadAnees, Mukesh Kumar Jamshedpur Research Review 2017
Inside the Mind of Consumer Durable Shopper in E-Commerce World Sanjay Medhavi Researchers World 2017
Pool Characteristics,Prepayment and Interest Rate volatility in Structured Financial Products Geeta Singh and Nishant Kumar Invertis Journal of Management 2017
 CSR practices of top MNCs in India  Pp.1-12 Ajai Prakash ShrinkhlaekshodhPatrika 2017
Mudra Bank: A paradigm shift in refinancing and regulating MFIs in India Ajai Prakash Intl. J. of Business Uant. Economics and Applied Mgt Research 2017
An Empirical Investigation of the Relationship between Drivers of Value Creation and Financial Performance of Technology driven firms J.K. Sharma and Naqui Doa International Research Journal of Management and Commerce  2017
The Prize of Having Big Size, Debt and Equity Related to Profitability: An Empirical Analysis, Kumar, A., & Kaushal, S.K. Arthkalp- Journal of Finance & Economics 2017
Online Shopping of Consumer Durables: Influence of Key Driving Factors Sanjay Medhavi International Journal of Management and Social Science Research 2017
Understanding Purchase Intention towards Chinese Products: Role of Ethnocentrism, Animosity, Status and Self-Esteem Ritu Narang Journal of Retailing and Consumer Services, 32, pp 253-261 2016
Understanding Purchase Intention towards Chinese Products: Role of Ethnocentrism, Animosity, Status and Self-Esteem Ritu Narang Journal of Retailing and Consumer Services, 32, pp 253-261 2016
Cross-National Emic Scale Development in Health Care Service Quality P. Polsa, R. Narang, A. Soneye, W. Fuxiang,  K. Hellén Book-Marketing Challenges in a Turbulent Business Environment,Springer International Publishing, pp 299-300 2016
Challenges and Opportunities of E-Tailing in Emerging Economies Ritu Narang, Prashant Trivedi Book-E-Retailing Challenges and Opportunities in the Global Marketplace, pp 50-71 2016
Influence of farming methods on value chain of agriculture in state of Uttar Preadesh Ajai Prakash, Ankit Srivastava Arhtshastra Indian Journal of Economic and Research, 5(5) 2016
Differences in Advertising Strategies of Service Marketers: A Content Analysis Utkarsh, Harshit Maurya Sanjay Medhavi Service Marketing Quarterly, 37(2), pp 109-124 2016
Staged Financing as a Means  to Alleviate Risk  in VC/ PE Financing J.K. Sharma, SmitaTripathi The Journal of Private Equity,pp 1-10 2016
Issues of the LucknowChikan Handicraft Industry  Yusairah Ahmad, Mohammad Anees International Journal of Multidisciplinary Research in Social Science, 2(1),  pp 1-9 2016
A Comparative Study of the Determinants Affecting the Formation of Commodity Derivative Indices Nishant Kumar and Gyanesh Jain International Journal of Trade and Commerce, 5(1), pp 100-108 2016
Challenges of integrating RME in higher education institutions in UP pp. 171-177 Ajai Prakash International Journal of research: Granthlaya, 4(1), pp 171-177 2016
Examining Determinants of Employee’s Job Satisfaction: A Demographic Analysis S. K. Kaushal, G. Kaur, R. Kumar Adhyayan- A Journal of Management Sciences, 6i1.10838 2016
Service Quality Expectations and Perceptions of Patients towards Health Care Services Shailesh K. Kaushal SCMS Journal of Indian Management; 13(4), pp 5-18. 2016
Influence of attitude towards advertisement on purchase intention : Exploring the mediating role of attitude towards brand using SEM approach Shailesh K. Kaushal, Rakesh Kumar The IUP journal of Marketing Management, 15(4), pp. 44-59 2016
Examining determinants of employee’s job satisfaction: A demographic analysis Shailesh K. Kaushal, Gurvinder Kaur, Rakesh Kumar Adhyayan- A journal of management sciences, 6(1) 2016
Factors affecting the purchase intention of Smartphone: A study of young consumers in the city old Lucknow Shailesh K. Kaushal, Rakesh Kumar Pacific Academy of Higher Education and Research University, 8(12), pp 1-16 2016
Dealing with problem of sexual harassment at workplace in the Lucknow City Shailesh K. Kaushal, Gurvinder Kaur, Rakesh Kumar Journal of Strategic Human Resource Management, 5(2)  2016
An investigation of motivational factors of tourist’s satisfaction with respect to Bundelkhand region Aprna Raj, Shailesh K. Kaushal AIMT Journal of Management, 5, pp 21-29  2016
An Empirical Study of factors affecting the use of ICTs among Indian Women Entrepreneurs A. Kohli, N. Tiwari The iup Journal of Entrepreneurship development, 13(2), pp 7-27 2016
Career attitude of employees influencing work engagement: study of Indian Chemical Industries  Sangeeta Sahu Repositioning The Journal of Business and Hospitality, 1(1), pp 1-10 2016
Assessing organizational ethics and career satisfaction through career commitment  Avinash D. Pathardikar, Sangeeta Sahu, Neeraj Kumar Jaiwal South Asian Journal of Global Business Research, 5(1), pp 104-124 2016
“Drivers of Information & Commmunication Technnology Usage by Management Education Faculties with special reference to Northern India  Dr. Ajai Prakash BVIMSR Journal of Management Research, 2016
Evolution of Corporate Governance in Banking Sector in India since Liberalization Nishant Kumar and RanjitaKumari SurakshaChintan Research journal 2016
An Empirical Study of Women Empowerment through Microfinance Initiatives Ajai Prakash Gurukul Business Review 2016
An Empirical Study on Entrepreneurial Activities and Related Problems of Women Self Help Group Members Ajai Prakash Jamshedpur Research  Review, Multi-Disciplinary International Research Journal 2016
Value Based sustainability Balancescore card : Integration of Tripple Bottom Line in Corporate Strategy Ajai Prakash Invertis Journal of Management 2016
Value Driver Model as Means of Materializing Sustainable Development: The Case of Philips ESG Strategies Dr. Ajai Prakash Jamshedpur Research  Review, Multi-Disciplinary International Research Journal 2016
Green Practices of Supply Chain Management to Attain Sustainability: A Review  Gupta, S., & Kaushal, S.K. Royal University of Bhutan 2016
Impact of Corporation’s Credibility on Consumer’s Attitude and Purchase Intention: As Study of Rural Kaushal, S.K., & Kumar, R. Marketing Brand India Globally: Opportunities and Challenges 2016
The Measurement of Perceived Service Quality of Patients in the Government District Hospital in Eastern Uttar Pradesh Shailesh K. Kaushal ” ENVISION – International Journal of Commerce and Management 2016
Factors affecting consumer’s purchase behaviour towards smart phones Shailesh K. Kaushal, Rakesh Kumar SYNERGY I.T.S Journal of I.T. & Management 2016
Impact of  hospital atmosphere on perceived health care outcome Ritu Narang, Pia Polsa, Soneye, Alabi and Fuxiang International Journal of Health Care Quality Assurance, 28(2), pp 129-140 2015
Factor Establishiling Feasibility Of SHGs for women Enterprenuership Ventures Ajai Prakash, Sandhya Ruhela Journal of Commerce and Trade, Society for Advanced Management Studies, 10(2) pp 53-62 2015
Managing conflict through transformational leadership:  Is collaborative style a solution?  Sangeeta Sahu, Avinash D. Pathardikar Delhi Business Review, Corpus, 16(1), pp 59-74 2015
Psychological attachment through Transformational leaders in IT: Analysis of Mediating variables through SEM  Avinash D. Pathardikar, Sangeeta Sahu The Indian Journal of Commerce, 68 (1), pp 48-61 2015
Antecedents of Turnover Intentions of Officers in the Indian Military: A Conceptual Framework  Rakesh Kumar Jaiswal, Satyabhusan Dash, J K Sharma, Abhishek Mishra, and SuryatapaKar Vikalpa - The Journal for Decision Makers, Indian Institute of Management, 40(2), pp 145-164 2015
Information Search Behaviour of Service Consumers: Review and Future Directions Utkarsh, Sanjay Medhavi Marketing Review, 15(2), pp 201-219 2015
A Study of Situational Factors Affecting Customer Satisfaction in Indian Life Insurance Industry Srivastava, Mukesh; Medhavi, Sanjay Journal of Insurance Institute of India, Journal of the Insurance Institute of India, 3(1), pp 69 2015
Strategic HR Orientation of Companies in India: “A Content Analysis Approach” J.K. Sharma, Shalini Shukla Prabandhan: Indian Journal of Management, 8(7), pp 7-22 2015
Testing Non-Stationary Behavior of Stock Price-An Empirical Evidence from Major Asian Markets Dr. Mohammad Anees, Sumit Kumar Internation Journal of Sceince Technology and Management, pp 658-666 2015
Investors Attitude Towards Pension Scheme: Special Reference to LucknowDistrict,Uttar Pradesh State,India Sapna Singh and Nishant Kumar International Journal of Science Technology & Management, 4(2), pp 188-196 2015
Survey of Corporate Financial Behviour of Indian MNCs Kohli, A., Sharma, J.K. International Journal of Finance & Accounting Studies, 3(1), pp 12-27 2015
Effect of Dividend Initiation and Omission in Indian Stock Market Jitendra Kumar Sharma, Vijay Pandey Advances in Economics and Business Management, 2(3), pp 255-259 2015
Consumers’ reaction towards smart phones: A study of students of University of Lucknow Shailesh K. Kaushal, Rakesh Kumar Journal of Management Research, 7(2), pp 143-149 2015
Quality Management Approaches in Indian Automotive Industry A. Kohli, R. Singh International Journal of Science Technology and Management, 4(1), pp 1126-1136 2015
Survey of Corporate Financial Behavior of Indian MNCs A. Kohli,  J.K. Sharma International Journal of Finance and Accounting Studies, 3(1), pp 12-27 2015
An Empirical Study of Variation in Critical Success Factors of Quality Management Practices in Indian Manufacturing Industry A. Kohli, R. Singh Integral Review - A Journal of Management, 8(2), pp 81-92 2015
Challenges in delivery of health care services in rural India Ritu Narang Book-Rural Development: Initiatives & Interventions, Regal Publishers 2015
Pradhanmantri Jan DhanYojana:A new horizon in microfinance Page No.1-6 Ajai Prakash Research Revolution-International Journal Of Social Science and Management 2015
Financing of Infrastructure in India J.K. Sharma and SmitaTripathi Advances in Economics and Business Management 2015
Factors Affecting Young Consumers’ Purchase Intention towards Apparel in Uttar Pradesh Region, S. K.Kaushal Make in India: Challenges and Opportunities 2015
Factors affecting Consumer’s Purchase Behaviour towards Smart Phones, S. K. Kaushal, R. Kumar SYNERGY Journal of I.T. & Management 2015
Measuring Internet Users’ Perception towards Web Advertising with special reference to Punjab S. K. Kaushal International Journal of Research 2015
Industry –NGO Partnership for Rural Development, Dynamics of Business, Economics & Entrepreneurship Development G. Kaur, S. K. Kaushal Dominant Publishers & Distributors Pvt. Ltd. 2015
Impact of Capital Structure on Profitability of Adani Power ltd: An Empirical Analysis S. K. Kaushal, A. Kumar An International Refereed Multi disciplinary Journal of Applied Research 2015
FDI Flows in BRICS Countries: A cross Country Comparison  A. Kohli, S. Tripathi  Journal of Global Business Vision, 1(2) 2015
S.No. Title of paper Name of the author/s Name of journal Year of publication
Impact of Mouth Publicity on the Indian Women for Purchasing Cosmetic Products: An Analytical Study. Dr Audhesh Kumar, Dr. Mamta Singh International Journal of Research in Engineering Application and Management, International Journal for Research in Engineering Application & Management (IJREAM), 4(10), 484-488 2019
Non Banking Financial Companies growth and development in India Dr. Sunita Srivastava, Deepika Tiwari International Journal of Research and Reviews, 6(1), 534-538 2019
Financial Inclusion Initiatives: A study of Consumers level of satisfaction towards financial services of the commercial banks in Uttar Pradesh   Dr. Sunita Srivastava,  Vandana Kanojia Research Review International Journal of Multidisciplinary, 4(4), 213-221 2019
Globalization and Tax Jurisprudence Prof. Somesh Kumar Shukla Zenith International Journal of Multidisciplinary Research 2019
Farm loan waiver – A political contrivance or agenda for amelioration of farmers Prof. Somesh Kumar Shukla The Research Journal of Social Sciences 2019
An analytical study of the impact of Monetary Policy Rates on price level changes (inflation rates based on combined consumer price index) Dr. Geetika T. Kapoor Journal of Emerging Technologies and Innovative Research 2019
A study of Consumer Perception of Educated Youth in Lucknow District regarding Digital Marketing Dr. Geetika T. Kapoor International Journal of Research and Analytical Reviews 2019
An empirical analysis of capital adeqaucy and financial performance of selected banks in India Yudhvir Singh,
Prof. Ram Milan
International Research Journal of Management and Commerce, 5(3), 83-95 2018
A study on stress among the employees of private sector bank Navnindra Kumari,
Prof. Ram Milan
INTERNATIONAL JOURNAL OF RESEARCH AND ANALYTICAL REVIEWS, 5(3), 840-846 2018
Impact of Profitability on Dividend Policy of Public and Private Sector Bank in India Kumar Audhesh, Navnindra Kumari,  International Journal of The Asian Man, 12(1),  43-47 2018
The Relationship between Capital Structure and Profitability an analysis of selected public and private sector banks in India PUNIT Kumar Kanujiya, Dr Audhesh Kumar International Journal for Research in Engineering Application & Management (IJREAM), 4(7), 755-762 2018
A Study of Branding Impact on Consumer Behaviour in Cosmetic Industry – An Indian Woman Concentric Approach. Dr Audhesh Kumar, Mamta Singh International Journal of Prime and Applied Management Sciences, Vol. 2(1), 11-25 2018
A Study on Impact of Demographic variables on consumer usage of electronic banking services  Sunita Srivastava, Smriti Mathur International Journal of Current and Advance Research, 7(3), 10541-10545 2018
Evaluation of Financial Performance of SIDBI Dr. Sunita Srivastava, Deepika Tiwari International Journal of Research and Analytical Reviews, 5(4), 752-757 2018
Nickel Toxicity, Altering ROS Scavenging Mechanism and Impairing Sugar Based Signaling in Vigna radiate (L.) Wilczek during Germination and Seedling Establishment N Yadav, K Vati, SK Agarwal, S Sharma Tropical Plant Biology 11, 65–77 2018
Impact of Demonetisation on Digital Marketing Innovation  Prof Arvind Kumar VSRD International Journal of Technical and Non-Technical Research 2018
A comparative study of employees productivity of selected public and private bank in India  Prof. Ram Milan International Journal of Economics, Commerce and Business Management  2018
A comparative study of non-performing assets of selected public sector and private sector banks in India Prof. Ram Milan International Journal for Research in Engineering & Management  2018
Financial frauds in India  Prof. Ram Milan ZENITH International Journal of Multidisciplinary Research 2018
The Effect of Corporate Profitability on Dividend Policy : An empirical study on selected cement company in India Dr Audhesh Kumar International Journal of Research and Analytical Reviews 2018
The Impact of Terrorism on Trade in India  Dr Audhesh Kumar International Journal of Zenith International Research and Academic Foundation (ZIRAF) 2018
A Study on Consumer Satisfaction Towards Electronic Banking System in India Dr. Sunita Srivastava Research Dimensions 2018
A Study of Factors Affecting on Online Shopping Behaviour of Consumers Dr. Sunita Srivastava International Journal of Current and Advance Research 2018
A Study on Role of Brand, Lable and Advertising on Consumer Behaviour Towards Green Cosmetics Dr. Sunita Srivastava International Journal of Research in Economics and Social Sciences EURO Asia 2018
Khadhi and Village Industries The Tool of Augmenting Employment opportunities in India Dr. Sunita Srivastava KAAV International Journal of Economics Commerce and Business Managemant 2018
Corporate Social Responsibility in India The Study of Selected Commercial Public Sector Banks Prof. Somesh Kumar Shukla International Journal of Advance Research and Innovative Ideas in Education, 3(3), 377-382 2017
An Analytical Study of Base Erosion and Profit Shifting (BEPS) by Multinationals Prof. Somesh Kumar Shukla International Journal of Advance Research and Innovative Ideas in Education, 3(3), 997-993 2017
An Analytical Study of Transfer Pricing Prof. Somesh Kumar Shukla International Journal of Advance Research and Innovative Ideas in Education, 3(5), 321-327 2017
An Appraisal of Harmful Tax Competition Prof. Somesh Kumar Shukla International Journal of Advance Research and Innovative Ideas in Education, 3(5),  315-320 2017
A Study of Gold Jewellery Market in  India Prof. Somesh Kumar Shukla International Journal of Academic Research and Development, 2(5), 238-241 2017
Am Empirical Analysis of Financial Performance of Leading Power Sector Prof. Somesh Kumar Shukla International Journal of Research in Economics and Social Sciences(IJRESS), 7(11),  706-719 2017
Pradhan Mantri Jan Dhan Yojana: Growth and Performance Dr. Geetika T. Kapoor Inspira-Journal of Commerce, Economics & Computer Science (JCECS) 12, (3)3, 12-18 2017
Role of Women Power-line 1090 in Women Empowerment Dr. Geetika T. Kapoor International Journal of Academic Research and Development, 2(4), 593-599 2017
Effectiveness of Indian Monetary Policy in Controlling Inflation Dr. Geetika T. Kapoor,
Suvant Kr. Verma
Inspira- Journal of Modern Management & Entrepreneurship (JMME), 7(3), 329-334 2017
Demonetisation: A Landmark more for Digital Payments in India Dr. Sunita Srivastava, Smriti Mathur International Journal of Applied Service Marketing Perspectives, 6(3), 3109-3121 2017
Indian Banking: Can India With Stand the Transformation?  Prof Arvind Kumar Indian Journal of Accounting 2017
An Analytical Study of Demonetisation and its Impact on Indian Economy Prof Arvind Kumar Inspira-Journal of Commerce, Economics & Computer Science 2017
Digital Payment System and Rural India Prof Arvind Kumar Research Dimension 2017
Impact of Demonetisation in the Interest of Indian Economy  Prof Arvind Kumar Seva Chetna 2017
Cashless Payment System in India: Challenges and Opportunities  Prof Arvind Kumar Mumukshu Journal of Humanities 2017
Women Empowerment through Corporate Social Responsibility Prof. Somesh Kumar Shukla International Journal of Advance Research and Innovative Ideas in Education 2017
Prospects of Special Economic Zones in Indian Economy: A Comparative Study Prof. Somesh Kumar Shukla International Journal of Research in Commerce, IT & Management 2017
Investments in Mutual Funds in India : Growth and Challenges Dr. Geetika T. Kapoor Journal of Global Business Vision 2017
Growth and Constraints of Startup in India Dr. Geetika T. Kapoor Newman International Journal of Multidisciplinary Studies 2017
E-retailing Business in India : A SWOT analysis Dr. Geetika T. Kapoor Newman International Journal of Multidisciplinary Studies 2017
Growth and Influence of E-Commerce in India Dr. Geetika T. Kapoor Newman International Journal of Multidisciplinary Studies 2017
Analysis of Mutual Funds as a tool of Investment in Lucknow City Dr. Geetika T. Kapoor Newman International Journal of Multidisciplinary Studies 2017
Analysis of Performance of Select Mutual Fund Schemes of India Dr. Geetika T. Kapoor Newman International Journal of Multidisciplinary Studies 2017
Swacch Bharat Mission: Issues and opportunities Dr. Geetika T. Kapoor Mumukshu Journal of Humanities 2017
Women Empowerment through financial Inclusion in India Dr. Sunita Srivastava International Journal of Applied Service Marketing Perspectives 2017
Comparative Study of Public and Private Life Insurance Companies in India Dr. Sunita Srivastava, Om Prakash International Journal of Advance Research and Innovative ideas in education, 2(2), 1514-1521 2016
Changing Landscape for Infrastructure Funding and Finance in India Prof Arvind Kumar Expression: A Journal of Social Science 2016
NABARD Vs Rural Prosperity: A Suggested Appraoch  Prof Arvind Kumar Mumukshu Journal of Humanities 2016
Infrastructure Development in India Dr. Geetika T. Kapoor Mumukshu Journal of Humanities 2016
Profitability at UCO Bank- An Analytical Study Dr. Geetika T. Kapoor Commerce and Business Studies 2016
Price Stabilization Measures in Staple food items Dr. Geetika T. Kapoor International Journal of Commerce and Management 2016
A study of impact of promotions as a strategy to influence consumer behaviour with reference to consumer durables (A study of refrigerator and television in Lucknow) Prof. Ram Milan Adhika International  2016
Performance appraisal of regional rural banks in India: An empirical analysis of gramin bank of Aryavart  Prof. Ram Milan International Journal of Arts, Humanities and Management Studies 2016
Financial Performance of Indian Telecom Sector : A Comparative Analysis Dr Audhesh Kumar MUMUKSHU Journal of Humanities 2016
R & D : An Important Contributor to Business Performance Dr Audhesh Kumar Commerce & Business Studies 2016
A Study of Corporate Social Reporting (C.S.R.) Practice in India : An Evolution Dr Audhesh Kumar The Kashi Journal of Commerce 2016
E-Retailing in Indian Economy : Opportunities and Challenges Dr Audhesh Kumar International Journal of Commerce and Management, Lucknow 2016
Online Shopping: A New Generation of Shopping Dr. Sunita Srivastava International Journal of Management and social Science Research Review 2016
Green Marketing and Its Impact on Consumer Buying Behaviour Dr. Sunita Srivastava International Journal of Applied Service Marketing Perspectives Pezzottaite Journal 2016
The Financial Analysis of Business Operation of IDBI Prof Arvind Kumar ASIAN” Journal of Research in Social  Sciences & Humanities, Vol 5 , 1 - 16 2015
Enormous Contribution of Financial Inclusion Model in Fostering Economic Growth of India  Prof Arvind Kumar Mumukshu Journal of Humanities 2015
Capital Inflows and Outflows of India: A Study on Present Globalization Era Prof Arvind Kumar The Indian Journal of Commerce 2015
Contemporary Issues of Advanced Technology in International Accounting Prof Arvind Kumar Remarking Multi-Disciplinary International Journal 2015
Convergence of Accounting Standard: An Overall View Prof Arvind Kumar Paripex- Indian Journal of Research 2015
IDBI Operations in the Shade of Financial Inclusion Prof Arvind Kumar Raffles Business Review 2015
An Analysis of Non Performing Assets and Profitability of Schedule Commercial Banks in India Prof Arvind Kumar International Journal of Business and Administration Research Review 2015
An Analysis of Impact of State Cooperative Agricultural and Rural Development Bank in Uttar Pradesh Prof. Somesh Kumar Shukla International Journal of Commerce and Management 2015
Scam and thereafter of Commodity Market Dr. Geetika T. Kapoor International Journal of Commerce and Management 2015
The dynamism in work culture, systems and organization environment  Prof. Ram Milan HERMENEUTICS 2015
The Problems Encountered by Business Process Outsourcing Industry in India : A Case Study of BPO Industry Dr Audhesh Kumar International Journal of Commerce and Management, Lucknow 2015
Mitigating Stress of College Life: A Roadmap for Educational Institutions Dr. Sunita Srivastava Hermeneutics: A Biannual Refereed International Journal of Business and Social Studies 2015